Graphic designer Manuel Estrada says design is very much like juggling since it is necessary to find the right equilibrium between time deadlines, clients and a balance between aesthetics and functionalism.
Towards the end of the 80s he quit architectural studies and together with another five people created the graphic group Sidecar. Initially working in advertising, packaging, film posters and publishing, in 1989 he opens his own studio and extends his professional activities to all fields of graphic design. The designer works with words and images, always looking for equilibrium between thought and emotion in the process of creation.
Credits
Producer: Stefano Nicoli
Cameraman's assistant: Ramón Montero Orozco
Original music: bøsnervøs and Stefano Nottoli
Photography: David Fernández